The benchmark event in the global private label sector - the 2026 PLMA exhibition in Amsterdam, Netherlands - will be held from May 19 to 20, 2026. As a leader in China's pet hygiene products industry, Tianjin Yiyi Hygiene Products Co., Ltd. (hereinafter referred to as "Tianjin Yiyi") has confirmed its participation. It will showcase its full range of brand products at Hall 9, Booth No. B25, taking the exhibition as a bridge to connect global partners, while comprehensively demonstrating its strong factory strength and brand accumulation built through years of deep cultivation in the industry.
2026 PLMA Exhibition: A Hub for Global Private Label Cooperation and a Bellwether for Trends
The PLMA Exhibition in Amsterdam, Netherlands, is a top-tier trade event in the global private label field, hosted by the Private Label Manufacturers Association (PLMA), a non-profit industry association founded in 1979. The association represents more than 5,000 member companies worldwide, with services covering over 85 countries. In addition to organizing exhibitions, it also provides industry services such as conferences, research, and education.
The previous exhibition, the PLMA held at the Amsterdam RAI Exhibition and Convention Centre from May 20 to 21, 2025, attracted more than 32,000 professionals from over 120 countries. With a grand scale, the exhibition gathered 3,160 exhibitors from 75 countries, with a net exhibition area of 45,000 square meters distributed across 14 exhibition halls, and 71 national and regional pavilions were set up. The exhibits covered a full range of categories including food, beverages, health and beauty, home and kitchen, and showed distinct trends: 44% of the products had sustainability claims, and 55% met specific dietary and lifestyle needs (of which 29% of food products were vegetarian/plant-based and 34% were organic). The core highlight of the exhibition was the "Idea Supermarket" innovation zone, which focused on displaying global retail trends, nearly 400 new products, and the winning products of the 2025 International PLMA Salute to Excellence Awards. It is a core platform for docking, procurement and trend insight in the private label industry. The 2026 PLMA Exhibition in Amsterdam, Netherlands, will continue the splendid chapter of the private label trade show.
The 2026 PLMA European Show, which Tianjin Yiyi will participate in this time, is a core display window for the European private label market. It is reported that currently, the value share of private labels in fifteen European countries exceeds 30%, and in six European countries it exceeds 50%, making it the most mature region for private label development in the world. As a fast-growing niche category, the market demand for pet hygiene products is continuously rising. With the help of the international resources of the PLMA Exhibition, Tianjin Yiyi will further expand the global markets, connect with high-quality overseas partners, and at the same time convey the intelligent manufacturing strength and sustainable development concept of China's pet hygiene products, helping private labels go global.
Tianjin Yiyi's Factory Strength: Deep Cultivation in Intelligent Manufacturing
As China's first A-share listed pet hygiene products enterprise (Securities Code: 001206), Tianjin Yiyi has always focused on "quality first, intelligent manufacturing empowerment, and global layout", deeply engaging in the R&D, production and sales of disposable hygiene and care products. With strong factory strength, a sound quality system and rich brand accumulation, it has become a core supplier in the global pet hygiene products field. Its products are exported to more than 40 countries around the world, with a monthly shipment of over 1,000 containers. For many consecutive years, the export volume of pet hygiene and care products has accounted for more than 30% of China's total export volume of similar products.
(I) Comprehensive Production Bases
Tianjin Yiyi has an industry-leading large-scale production layout, with two modern production bases built in Tianjin and Cangzhou, Hebei, China, with a total area of over 400,000 square meters. It is equipped with a full set of automated production lines, intelligent warehousing systems and advanced testing equipment, realizing full-process intelligent control from raw material procurement, production and processing to finished product delivery, greatly improving production efficiency and product quality stability. Among them, disposable dog pee pads, as core products, have an annual production capacity of up to 4.6 billion pieces, which can meet the large-volume procurement needs of different markets and customers around the world. At the same time, it has flexible production capacity allocation capabilities, which can quickly respond to customers' customized order needs and ensure delivery timeliness and order delivery quality.
(II) Full-System Certifications
Quality is the core competitiveness of an enterprise. Tianjin Yiyi has always put product quality first, established a comprehensive quality control system covering all links such as procurement, production, warehousing and transportation, and passed a number of international and domestic authoritative certifications to build a solid line of defense for product quality. The company has obtained certifications such as BRCGS, ISO 13485, ISO 9001, FDA, EUTR, CE, FSC, GRS, and RCS. It always controls production in strict accordance with high standards to ensure that each batch of products meets international and domestic quality standards.
(III) Strong R&D Capabilities
Tianjin Yiyi attaches great importance to R&D and innovation, and has set up an R&D team focusing on material upgrading, function optimization and environmental protection innovation of pet hygiene products. It has accumulated more than 80 patents, covering product structure, production technology, material formulation and other fields, forming a core competitive technological system. The R&D team always keeps up with the global green consumption trend and pet care needs, and constantly optimizes product performance. For example, disposable bamboo dog pee pads, relying on patented technology, give full play to the natural advantages of bamboo, achieving multiple characteristics of environmental protection, antibacterial and additive-free, which conforms to the healthy and green development trend of global pet products.
(IV) Own Brands
While deeply engaging in OEM/ODM foundry business and serving global private label customers, Tianjin Yiyi has actively laid out its own brands, creating two core own brands, HUSHPET and SANCLEAN, forming a dual-drive development model of "foundry + own brands" to fully cover the needs of different markets.
HUSHPET is a professional brand focusing on the field of pet hygiene and care. Relying on Tianjin Yiyi's R&D and production strength, it mainly operates a full range of pet hygiene and care products such as pet pee pads, pet diapers, pet poop bags and pet wet wipes, fully covering various scenarios of daily pet care and providing pet owners with convenient, reassuring and high-quality care solutions. Among them, pet pee pads, as the core advantage products of the brand, have the most diverse styles and types, including disposable bamboo dog pee pads, antibacterial disposable dog pee pads, essential oil aromatic disposable dog pee pads, environmentally friendly disposable dog pee pads made of PCR materials, dog pee pads specially designed for male dogs, anti-chew pet pee pads, and health monitoring dog pee pads capable of pH testing. They take into account multiple needs such as environmental protection, antibacterial and practicality, and are suitable for pets of different sizes and habits as well as various usage scenarios; pet diapers cover full sizes from XS to XL, accurately distinguishing between diapers for male dogs and female dogs, fitting the pet's body shape, comfortable to wear and strong in leakage prevention; pet poop bags are divided into single-layer and double-layer types to meet the needs of different customers; pet wet wipes are divided into alcohol-containing and alcohol-free versions, the alcohol-containing version can effectively inhibit bacteria and disinfect, and the alcohol-free version is mild and skin-friendly, suitable for different pet cleaning scenarios, fully demonstrating the brand's professionalism and humanized care.
The SANCLEAN brand accurately focuses on the two core fields of adult and baby hygiene and care, deeply cultivates the high-quality care track, and mainly focuses on two major product systems: ordinary hygiene care pads and medical-grade hygiene care pads, fully covering the care needs of different groups of people and different scenarios. Among them, ordinary hygiene care pads balance comfort and practicality, adopting a soft and skin-friendly surface layer, a high-efficiency absorbent core and a leak-proof bottom film design. They are light and breathable, quickly absorb water and lock moisture without re-infiltration, and do not contain harmful additives such as fluorescent agents, providing convenient and reassuring basic care guarantee for adults and babies; medical-grade hygiene care pads strictly follow medical-grade production standards, undergo sterilization treatment to meet ultra-clean standards, and at the same time have the advantages of thickened core, effective leakage prevention and long-lasting dryness. They are suitable for scenarios with high hygiene standards such as postpartum care, postoperative recovery and baby care. With strict quality control and humanized design, they demonstrate the brand's professional strength and sense of responsibility in the field of hygiene and care, and build a solid health protection barrier for people with special care needs.
Exhibition Invitation: Join PLMA and Start a New Chapter of Cooperation Together
Relying on the international platform of the 2026 PLMA Exhibition, Tianjin Yiyi will comprehensively display its factory strength, patented technology and own brand products at Hall 9, Booth No. B25. It will set up a product experience area and a business negotiation area on site to conduct in-depth exchanges and cooperation with global merchants, providing diversified cooperation models such as OEM/ODM foundry, own brand cooperation and customized solutions.
From May 19 to 20, at Hall 9, Booth No. B25 of the Amsterdam RAI Exhibition and Convention Centre in the Netherlands, Tianjin Yiyi sincerely invites global retailers, brand owners and purchasers to visit and negotiate, explore new development opportunities in the pet hygiene products industry together, witness the strong strength of China's intelligent manufacturing, and work together to create a new global ecological of healthy pet life!
